Product photography and renders
This is proposed physical-product guidance, not approved Thorbis rules. src/data/product-guidelines.ts is the canonical owner of wording, reasons, status, and sources; product-guidelines-why.ts is a derived compatibility export. This Markdown is generated, not independently maintained.
Photograph the dark object on a quiet field so the white type reads. One product, one hero angle, and a render that matches the sheen of the real part.
A quiet field behind a dark product.
pd-photo-dark-field
Status: proposed.
Hero frames put the product on a dark or neutral ground. White lettering has to survive the photo. A busy room, a window blowout, or a colored backdrop fights the object.
Why: White lettering on a dark finish is what makes the product recognizable, and a bright or busy background swallows both.
Sources: Secretlab TITAN Evo features (opens in a new tab), MacBook Pro (opens in a new tab), Secretlab MAGNUS Pro (opens in a new tab)
One product in the hero.
pd-photo-one-object
Status: proposed.
The first frame is the thing being sold. Accessories, hands, and the rest of the system get their own frames. Two products in one hero make the buyer ask which one they clicked.
Why: Two products in the hero make the buyer ask which one they are looking at.
Sources: MacBook Pro (opens in a new tab), Secretlab TITAN Evo features (opens in a new tab), Apple Newsroom, MacBook Pro with M5 Pro and M5 Max (opens in a new tab)
Reuse one hero angle.
pd-photo-angle
Status: proposed.
Every product in the line uses the same three-quarter hero. Detail frames are straight-on close-ups of the joint, the mark, the control, and the material. Do not invent a new angle per SKU.
Why: A new camera angle on every SKU makes the line look like unrelated products.
Sources: MacBook Pro (opens in a new tab), Secretlab TITAN Evo features (opens in a new tab), Secretlab MAGNUS Pro (opens in a new tab)
The render matches the sheen.
pd-photo-real-finish
Status: proposed.
A picture that is glossier, darker, or cleaner than the shipped finish is a false spec. Photograph the actual material and making process, including its sheen and any fingerprints visible in use.
Why: A render that is glossier than the object is a complaint on delivery day.
Sources: iFixit, dark aluminum anodizing (opens in a new tab), MacRumors, dark MacBook Pro finish (opens in a new tab), TechCrunch, dark Mac finishes (opens in a new tab)
Show scale when size is the point.
pd-photo-scale
Status: proposed.
If the buyer must judge size, include one frame with a hand or a known object. Do not fake scale by cropping tight. The size guide still carries the numbers.
Why: A desk and a small puck need a hand or a known object in one frame, or the size is a guess.
Sources: Secretlab TITAN Evo features (opens in a new tab), Secretlab MAGNUS Pro (opens in a new tab)